The company registered strong growth in revenue despite falling volumes as it continues to navigate its way through the tough economic landscape. BAT recorded revenue of ZWL$1.52bn for the year ended 31 December 2021 up 897% from the ZWL$152.76mn in the prior comparable period bolstered by inflationary increases in prices and export receipts from the revived cut-rag line. Overall volumes fell 12% from the previous period as the company experienced volume declines across all segments except for the company’s premium Brand Dunhill, which grew 1481% y/y from a low base effect.
